Frequently Asked Questions About The Row Bags
The questions that follow are the ones raised most frequently about the row bags, and each is answered with what can actually be verified. Because the brand publishes no price list, every figure throughout is an observed 2026 market price recorded in September of that year. Anything that is reported yet unconfirmed is marked as such rather than quietly rounded up into fact. Where a figure comes from a resale report, it reflects observed market behaviour and is not investment advice. Only bags are covered; ready-to-wear and footwear sit outside the scope. Claims that are widely repeated but cannot be checked do not appear here.
Who created The Row, and where are its bags made?
The Row was founded in 2006 by Mary-Kate and Ashley Olsen and is based in New York City. Tribeca has held the design studio since 2012; a Paris office opened in 2011 and a London office followed in 2019. London’s Savile Row lends the name. Italy is where the bags are made, and the brand’s own product pages carry Made in Italy for the Half Moon, Soft Margaux 10 and 12, Margaux Shoulder 12, Bourse Clutch, Terrasse To-Go and Large Slouchy Banana. Past that point, no manufacturing detail is published, and claims about specific tanneries do not stand up to checking. Own boutiques operate in Los Angeles, New York, London, Paris and Amagansett.
Why is there no logo on the bags?
You will find no exterior logo plaques, branded hardware or https://yslsale.org/shoulder-bags/ monogram prints on anything in the line. Recognition works through silhouette, proportion and construction instead. Each bag carries a small, discreet exterior stamp, usually low on the side where it blends into the leather, plus a second stamp inside. Hardware is palladium-plated and finished matte or brushed, so it reads as weight rather than shine. Linings are luxury materials in their own right, specifying nappa, lambskin, calfskin and cotton herringbone where other houses print logo jacquard. In practice, you cannot place one of these bags from across a street, which is precisely the appeal for many buyers.
What is the price range for a The Row bag?
Since the brand publishes no price list, every figure here is an observed 2026 market price rather than an official one. The observed range ran from $590 for a Double Travel Wallet up to $6,900 for the Marco Bag. Think in three bands: entry, roughly $590 to $1,500; middle, roughly $1,550 to $3,500; top, roughly $3,600 to $6,900. What you pay depends on material more than size. Suede carries a steady premium over calfskin on the same silhouette. Take the table as a snapshot rather than a quotation: retailer prices vary, and stock, currency and season all shift the figure.
| Band | Observed 2026 range | Models in this band |
|---|---|---|
| Entry level | $590–$1,500 | 90’s Bag $1,090, N/S Park Crossbody $1,290, Half Moon $1,390, Double Travel Wallet $590, Boone Tote $900 |
| Middle | $1,550–$3,500 | Alix $1,900, Large Slouchy Banana $2,550, Peggy Clutch $2,900, Bourse Clutch $1,590, Park totes in all sizes |
| Top tier | $3,600–$6,900 | Agnes 12 $4,400, Soft Margaux 10 $3,650, Margaux Shoulder 12 $4,900, Alger Tote $4,900, Marco Bag $6,900 |
| Suede uplift | Depends on the silhouette | Agnes 15 $5,000 against $5,800; India 10.00 $3,850 leather against $5,370 suede |
Has the Margaux been discontinued?
The short answer is that nobody outside the brand knows, because the brand has not said. Verified: the Margaux was withdrawn from third-party retailers during 2025, and the brand’s own site now shows the Soft Margaux and the Margaux Shoulder rather than the original. Discontinuation itself is widely reported but has never been officially confirmed by the brand. The two are separate: merging them is not supported by the evidence. Practically, the original now trades on the secondary market, where the Margaux 15 was reported reselling at around $4,350 to $6,000 and above in early 2026. Regard the status as unresolved rather than settled.
What separates the Soft Margaux from the original Margaux?
The Soft Margaux is a reworking rather than a rename. What it adds to the original come to protective metal feet, an interior toggle closure, belted side gussets, a zip pocket and card slots. At an observed $3,650, Soft Margaux 10 runs to 100% calfskin, a cotton herringbone lining, 10 x 7 x 7.5 inches, a 5-inch handle drop, palladium-plated hardware, a removable shoulder strap and one card slot, Made in Italy. Soft Margaux 12 shares that construction at 12 x 9 x 7.5 inches with two card slots and a zip pocket, at $4,350. Sources mention a Soft Margaux 15 at about $4,700; the figure remains unconfirmed. Separate from both is the Margaux Shoulder 12 at an observed $4,900, with its lambskin lining and elongated tubular handles.
What do the numbers in the bag names refer to?
The number is the bag’s width in inches, not a size tier or a series code. Margaux 10, 12, 15 and 17, India 10.00, 12.00 and 15.75, Agnes 12 and 15, Sofia 8.75 and 10, and Marlo 12 and 14 all follow it. That makes comparison remarkably simple, since two bags sharing a number occupy roughly the same width. The Margaux 17 can be found in a leather-and-canvas version at a major retailer, approximately 17 x 12 x 9 inches, but its price has not been verified. Where a name carries N/S or E/W instead, that describes orientation rather than dimension. Knowing both conventions tells you nearly everything you need before seeing the bag.
How do I authenticate a The Row bag?
Because there is no public serial number, date code or authenticity card system for these bags, no lookup is possible and nobody can verify one for you. The whole job falls to physical inspection instead. Stitching should be mechanically precise and evenly dense, with no fraying or wandering lines, and hand-painted edges should show no overflow, bubbling or thin coverage. Genuine hide feels substantial and soft at once and absorbs light rather than reflecting it, while fakes feel stiff, thin or faintly plasticky. The interior stamp should be sharp and centred, reading the logo and Made in Italy, and on the Margaux the buckles and base feet are engraved. Photo inspection does not catch them: counterfeits reported through 2024 and 2025 pass it, which is why in-hand checks and platform authentication dominate the advice.
- No serial numbers, date codes or authenticity cards exist
- Stitching of even density, with clean hand-painted edges
- Crisp, centred interior stamp reading Made in Italy
- Brushed or matte hardware and a precise action on closing
- A silhouette that stays put with nothing inside
How well do The Row bags hold value on resale?
On observed market behaviour they have, though this is not investment advice and past figures forecast nothing. The Rebag CLAIR 2025 report put the brand at 97% value retention, crossing into its unicorn tier of 85% and above for the first time, behind only Telfar, Hermes and Goyard. Model by model the picture varied, with the N/S Park Tote strongest at 146%, the Margaux Tote at 107% and the Half Moon shoulder at 106%. For perspective, the same report listed the Hermes Kelly Mini II at 282% and Goyard at 123%. On the softer side, Fashionphile resale was reported up about 44% year over year. Nothing here is uniform: black and neutral calfskin carry the strength, while canvas, nylon, sisal and seasonal colours discount.
Where are The Row bags sold?
Direct purchase means the brand’s own webstore or its boutiques in Los Angeles, New York, London, Paris and Amagansett. Multi-brand retailers verified as stocking the bags include Bergdorf Goodman, Neiman Marcus, Net-a-Porter, Mytheresa, FARFETCH, FWRD, SSENSE, Selfridges, Moda Operandi and Cettire, plus independents such as A’maree’s and Savannahs. The Outnet carries off-price and archive stock, where discontinued styles often surface. Rebag, The RealReal, Fashionphile, Vestiaire Collective, 1stDibs, Madison Avenue Couture and Future Reference all trade them on the secondary market. Poshmark, eBay and Mercari are also options; sources flag the first two as higher counterfeit risk. Anyone searching for the row for sale should note that at least one non-official site uses the brand’s name, so confirm you are on the brand’s own store before buying direct.
How do you care for one?
No brand-issued care protocol exists, so this is material-appropriate general guidance rather than instruction from the label. Across all materials, avoid overfilling, keep the bag out of direct sunlight, heat and rain, and store it in its dust bag lightly stuffed so it holds shape. Calfskin and grained finishes do well with buffing with a soft dry cloth, with neutral conditioner used sparingly. Nappa and lambskin, which appear mostly as linings, are exceptionally soft and mark easily, so use a dry cloth and avoid over-conditioning. Suede is the most fragile material in the line and takes a suede brush only, with no leather cream, wet wipes, soap or water-based cleaner. Raffia, sisal, canvas and silk or satin pieces can be spot-cleaned but are least forgiving to water and least serviceable.